The Canon EOS 5D Mark III is an HDSLR designed to build on the unprecedented success of its predecessor, the Canon EOS 5D Mark II. The 5DMII broke new ground in the world of HD video, offering true high-resolution, cinema-quality video capture for the first time in a DSLR, and started a resolution in cinematography that continues to this day. The 22-megapixel Canon EOS 5D Mark III offers new autofocusing, metering and sensor technology and incorporates feedback from professional users to take this legacy to an entirely new level.
The Canon EOS 5D Mark III is built around a new 22.3 megapixel full-frame, self-cleaning CMOS sensor and promises high perforance and claims improved noise reduction at higher ISOs with its DIGIC 5+ sensor and up to 6 frames per second burst rate in RAW and JPEG. Additional technological advancements include an Intelligent Viewfinder, Canon's advanced iFCL metering system, High Dynamic Range (HDR), and Multiple Exposure mode.
A newly-designed 61-Point High-Density Reticular AF system is said to be Canon's most sophisticated AF to date, featuring multi-zonewide-area AF for better tracking. A new dedicated AF menu tab saves users from digging through menu functions. A new Multi-layer iFCL (intelligent Focus Color Luminance) metering system takes color and luminosity surrounding chosen AF points into account, whichCanon says will provide new levels of accuracy in fast-changing, tricky light.
Another new feature is High Dynamic Range (HDR); the Canon EOS 5D Mark III can merge 3 images at different exposures to create a final image with a broad range of shadow and highlight detail. In-camera HDR can cover a range up to +/- 3 stops in five different settings. The camera's control layout has been changed, with Canon adding more customizable controls and a new ergonomic design. A new "intelligent viewfinder" includes 100% coverage and a dual-axis electronic level indicator.
Improvements in video capture
The video and cinema industries have been eagerly anticipating the Canon EOS 5D Mark III for improvements over its groundbreaking predecessor. Canon claims the 5D Mark III can capture HD video with a level of sophistication on par with professional movie camerasoffering phenomenal performance on a DSLR. It offers both All-I and IPB compression, supports H.264/MPEG-4 AVC High Profile, and automatically splits files greater than 4GB (FAT specifications) for extended recording without interruption.
The Canon 5D Mark III offers the option of timecoding during recording only (Rec Run) or at all times (Free Run), useful for multi-camera shoots. It also features improved sound recording adjustment capabilities, offering 64-step volume control accessible through the Quick Control screen during video shooting, plus a dedicated headphone jack for convenience in shooting. The CMOS sensor's new drive system is said to significantly increas image processor performance, reducing color artifacts and moiré (a commonproblem that occurs in scenes with horizontal lines), and ensures that the EOS 5D Mark III can record at a number of frame rates up to ISO 25600 in H mode.
The Canon 5D Mark III is commonly used for Family photos, Landscape/scenery, Low light, Sports/action, Travel, Video, Weddings, Wildlife and more.The Canon 5D Mark III is most used by customers who consider themselves to be a Photo enthusiast, Pro photographer, Semi-pro photographer among others.The Canon 5D Mark III is popular because customers like the following qualities of the Canon 5D Mark III: Easy to use, Fast / accurate auto-focus, Fast shutter speed, Good image quality, High ISO performance, Image stabilization, Large clear LCD, Quiet to mention just a few.
Canon EOS 5D Mark III Pro HDSLR the Long-awaited successor to groundbreaking Canon 5D Mark II
